Customer Experience

Artificial Intelligence Machine Learning People Analytics

The Use of Artificial Intelligence for Creating Customer (Digital) Experiences

Annika Hauser & Florian Stahl If marketing or sales managers want to create customer experiences

By Florian Stahl / 11. February 2021

Economics of Data Marketing Analytics People Analytics

How to Measure Customers’ Journey? by Christin Beer & Florian Stahl Lower prices and novel

By Florian Stahl / 7. April 2020