Interpreting the Privacy Paradox
Factors Influencing Privacy Fatigue in a Mobile Application Environment Paula Heuser & Leonie Gehrmann The
Factors Influencing Privacy Fatigue in a Mobile Application Environment Paula Heuser & Leonie Gehrmann The
by Alexandra Ritter & Florian Stahl Through the digital transformation, a new kind of data-driven
How to Measure Customers’ Journey? by Christin Beer & Florian Stahl Lower prices and novel
A case study of Corona Extra beer by Andreas Bayerl, Maximilian Beichert, Christina Schamp, Stefan
by Andreas Bayerl, Stefan Kluge, Maximilian Beichert, Florian Stahl Data Science as a field is
Key Aspects to Consider for an Effective Use of Data Wahab Moradi & Leonie Gehrmann
Is there really no such thing as free Marketing? Andreas Bayerl & Maximilian Beichert Wuhan
Philipp Meissner & Maximilian Beichert When the first websites were created, marketers saw their potential
And how every single one of us produces data worth a couple of hundred bucks